Cisco March Madness

(2008) - During March Madness of 2008, we played into people's competitive nature and loyalty to their alma mater to make this Cisco's highest engaged banner at the time.

The idea was to let you select which college you'd like to play for, answer a series of basketball-related trivia questions, and a mean/avarage score would be calculated based on everyone's score who selected the same college. A leaderboard would then display which school was smartest. People could take the quiz as many times as they like to improve their college's score, and they could also be encouraged to select a rival college and purposely throw the game to lower their rival college's score.

A 35 second shot clock set a time limit for answering all 5 questions and added a touch of college basketball feel, and also ensured people couldn't just go look up all of the answers at their leisure.